
Will June 7th belong to the millennials?
By Callista Ryan There is less than a week till June 7th – election day for the province of Ontario. There is a question looming over the heads of Ontario’s political parties. That is, whether millennials will turn up to vote or not and if they do, where their votes will be cast. This […]

China dolls, vodka bears, and grounded eagles: Shifting Canadian perspectives of foreign governments
In the latter part of 2017 we asked 2,000 Canadians their thoughts on several foreign governments. When we look at Canada’s wider community of friends there’s a constant narrative across generations. Both Boomers and Millennials agree that our post-war allies, like Japan and Mexico (who finished at the top of our list) are awesome. Honestly, […]

#Remain: The Millennials on Brexit
Well, the dust is still settling and people around the world are shocked to find that the has UK voted to leave the EU. While it will be some time until the official numbers are available, unofficial reports paint a picture of Brexit as a deep generational divide. A poll by YouGov showed that 64% […]

Millennials Have Arrived: How Gen Y Shaped the 2015 Canadian Federal Election
We all know the narrative about young people that we don’t vote. Article after article has been penned about Millennials’ political apathy. But that narrative may be about to change. New data from Elections Canada showed a nearly 20% bump in voter turnout from Canadians aged 18 to 24 from 2011 to 2015. The increase […]

Introducing Matters of Opinion 2014: How information is shared & considered among Canadians
How do Canadians share and consider information about public affairs? For a second year, FullDuplex.ca and Abacus Data partnered to explore how Canadians are using the Internet to gather and process current events, which sources of information they rely upon to arrive at considered opinions, and how they participate online in a variety of political, […]

For Politicians, Millennials Prove Hard To Pin Down
The emerging generation of politically active young Americans is shattering traditional notions of party affiliation and ideology in general. By Trisha Marczak | September 26, 2013 The emerging generation of millennials is shifting into a political power unlike those who have gone before, representing a new wave of Americans who no longer fit neatly into either major political […]