Millennials Would Rather Ditch Car Than Smartphone Or Computer: Zipcar Survey

admin  March 1, 2013

By Tyler Kingkade
The Huffington Post
March 1, 2013

Millennials would rather give up driving than their smartphone or laptop, a survey commissioned by the car rental company Zipcar finds.

Every other age group in the survey said losing their car would have the greatest negative impact on their life, except millennials. Thirty percent of people ages 18 to 34 said giving up their mobile phone would have the greatest negative impact on their life — two to nearly three times higher than any other age group in the survey. A plurality of young adults, 35 percent, identified their computer as the piece of technology they couldn’t live without.

More than any other age group, millennials said they make a conscious attempt to reduce the amount of time they drive by carpooling, taking public transportation, riding a bike or walking, according to the study. Millennials were more likely to communicate with friends online than to see them in person, and more likely to order online than to drive somewhere to buy something.

Zipcar surveyed 1,015 adults in December 2012, 303 of them between the ages of 18 and 34. Sure, Zipcar has a stake in promoting the sharing of cars over car ownership, but plenty of statistics support their survey’s findings.

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