News

Millennials don’t think they are doomed

New poll finds they’re not nearly as pessimistic as often assumed John Geddes April 10, 2015 They’ve been called Generation Screwed. Born in the wake of the demographics-dominating Baby Boomers, the much-mythologized Generation X, and Gen Y (whatever that is), the Millennials—kids coming of age in this century—are supposed to be in tough. You’ve probably […]

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Introducing Matters of Opinion 2014: How information is shared & considered among Canadians

How do Canadians share and consider information about public affairs? For a second year, FullDuplex.ca and Abacus Data partnered to explore how Canadians are using the Internet to gather and process current events, which sources of information they rely upon to arrive at considered opinions, and how they participate online in a variety of political, […]

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Debt is keeping millennials up at night

By: Francine Kopun Business reporter, Published on Wed Aug 27 2014 Toronto Star Half of millennials are so stressed about debt they are losing sleep over it, according to the results of a survey by BMO. The survey found that the household debt is $73,305 for millennials (those aged 18 to 34) and $92,476 for Canadians aged 35 […]

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Managing Millennials: Three Tips to Working with Emerging Employees

Millennials, Millennials, Millennials. You can’t go anywhere these days without someone talking about this group of young people. I am frequently asked how to engage, reach, and sell to this massive demographic group. Often, I’m also asked how to work with Millennials. Here I use the term “Millennials” to describe people born between 1980 and […]

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In depth this week: How financially independent are young adults?

ROB CARRICK The Globe and Mail Everyone has a theory on how today’s young adults are doing. Members of Generation Y have been declared both better and substantially worse off than their parents. But maybe we’re missing the point. What really matters is whether young people are achieving financial independence in today’s economy. This is […]

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Young blood can rejuvenate your company, if you know how to work with Gen Y

Rick Spence | May 11, 2014 7:30 AM ET Financial Post Recent news reports indicate that transfusions of young blood can reverse the aging process and “recharge” the brain, improving memory and learning. So it shouldn’t surprise you that the same phenomenon applies to business: infusions of young blood can rejuvenate tired organizations and fill them with new […]

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Student debt: Parents of Gen Y should stop talking and start saving

ROB CARRICK The Globe and Mail Published Monday, Apr. 28 2014, 4:36 PM EDT Give parents an A-plus for talking up the importance of a post-secondary education for their kids, and a C-minus for backing it up with financial help. There are student loans, bursaries, scholarships, tax deductions and part-time work to help students pay their […]

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CTV News: Millennial Moms more relaxed

Abacus Data CEO David Coletto appeared on CTV News Network to discuss how Millennials are changing the nature of parenthood. Watch the clip here: http://www.ctvnews.ca/video?clipId=352239&binId=1.810401&playlistPageNum=1  

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Gen Y and Millennial moms having more kids and abandoning helicopter parenting

Sarah Boesveld | April 24, 2014 | Last Updated: Apr 24 7:42 PM ET A new generation of laid-back mothers is rewriting the playbook on parenting, ditching the hands-on helicoptering of older mothers and even aspiring to have larger families than their predecessors, according to a Canadian survey published Thursday. The findings of BabyCenter’s Canadian Millennial Mom Report show […]

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Why advertisers are getting millennial men all wrong…

Dante Atkins theguardian.com, Sunday 20 April 2014 16.00 BST Ah, millennials. In some circles, we’re known as the generation that wants a trophy just for showing up. The youngsters who expect work without reward. The narcissists who want to move back in with mom and dad because we’re just too lazy and expectant to actually find […]

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