China dolls, vodka bears, and grounded eagles: Shifting Canadian perspectives of foreign governments

In the latter part of 2017 we asked 2,000 Canadians their thoughts on several foreign governments. When we look at Canada’s wider community of friends there’s a constant narrative across generations. Both Boomers and Millennials agree that our post-war allies, like Japan and Mexico (who finished at the top of our list) are awesome. Honestly, […]

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Which Millennial are you?

Millennials twice as likely to fall victim to cyber crime new study suggests

As avid readers of our blog know, Millennials have, by-far, the greatest online risk exposure as compared to any older demographic. Millennials spend on average, 3 hours or more of their waking hours on the internet per day. With such exposure it is unsurprising that they would encounter a greater number of nefarious persons seeking […]

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Sustainable Growth: How Millennials kick-started the Green Economy

By: Devlyn Lalonde Despite popular belief, Millennials really care about money. It’s true, despite being more likely to leave higher paying work for more fulfilling-lower paying work than previous generations and despite self-identifying as “not being motivated by fiscal incentives”, Millennials really care about money. Millennials care about where there money comes from, whether or […]

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Véa: The Millennial Cracker from the World for the World

As Boomer parents can attest, Millennials have always been picky eaters. But now their refined pallets have been infused with the social conscience of a Himalayan Yogi. Meet Véa, the hottest trend in bite-sized crackers since the communion wafer. Véa is the newest creation from the snack giant Mondelēz International, whose other notable products include […]

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